If You Are Not Accessible You Are Not Social

I saw the above tweet from Vala Afshar (http://www.huffingtonpost.com/vala-afshar/) today and it inspired me to write this post.

I think that the use of social media has greatly impacted our way of doing business and of interacting with each other, our friends, and our stakeholders. It has also made business leaders more accessible – you can follow their thoughts on Twitter, read their blogs and find out what their company is doing on LinkedIn. Nevertheless, true accessibility means being open to receiving feedback (good, bad or ugly) from your followers -incl your clients, investors, employees, providers, etc.

I have found that there are some leaders that are still very cautious about listening to 5 minutes of unsolicited feedback because of where it is coming from or what it might mean – to be precise, it may shed light on what they may be doing wrong and it may be from the most unexpected source.

We all like to be right but isn’t it preferable to be proven wrong at an early stage rather than months later? I also think there is nothing wrong with being wrong – at least you have tried to do something different and were not tied to the status quo. I would just prefer to know that I am wrong earlier than later…

When doing business – especially internationally – you have to be more open and listen to opinions from all sources – why? because being accessible doesn’t make you less important, it makes you more engaged in seeking out the truth and what is best for you, your business and your stakeholders. Be Social and Be Accessible.

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