Savvy Saturday January 4th, 2013

I came across this anonymous quote yesterday:

“I don’t want to protect the environment, I want to create a world where the environment doesn’t need protecting.”

I think it is something that we should strive to do in business as well: think bigger than profits and conduct business in a way that is relevant to our stakeholders. We shouldn’t need to protect our customers or market (our business “environment”) if we are creating an experience where they – our clients – don’t want to go anywhere else.

EMC

Think BIG

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